Thursday, October 18, 2012

You've Got Three Minutes to Make an Impact

Speeches do not have to be long to be great. Speeches do not have to be long to be important. In a few short minutes, a speaker can deliver a powerful message with significant impact. As long as the speech is relevant and it inspires an audience, the speech has the potential to be great.

During one of our nation's darkest periods, Lincoln's Gettysburg Address was a passionate call for action that inspired and motivated his audience. Lincoln spoke to a crowd of 15,000 at Soldier's National Cemetery in Gettysburg that day in 1863, but his carefully crafted message connected with an entire nation. A nation, in the midst of a civil war, fighting to determine whether the Unites States could continue to exist.


Lincoln was wrong when he said, "The world will little note, nor long remember what we say here." The Gettysburg Address, has become one of the most quoted, most memorized pieces of oratory in American history. In fact, on September 11, 2002, one year after the attacks on the World Trade Center, and one hundred and thirty-nine years after Lincoln delivered his famous speech, New York Governor George Pataki chose to recite the Gettysburg's Address at a memorial service at Ground Zero. Once again, Lincoln's words, which describe a journey more than an outcome, captured the spirit of a nation seeking to maintain their unity in the face of divisiveness and violence and striving for peace, harmony, liberty, freedom and justice for all.

It sounds as if a three-minute speech would be too short to make an impact, but clearly that is not the case. If you had just three minutes to speak, what would you say?

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